SōRSE TECHNOLOGY EXPANDS AGREEMENT WITH VALENS

Valens logo

SōRSE Technology, the leading water-soluble CBD, hemp and terpene emulsion provider for infused CPG brands, announced an amended manufacturing and sales license agreement with Canadian cannabinoid-based product company The Valens Company. The agreement grants Valens a license to produce, market, package, sell and distribute products made with SōRSE’s proprietary emulsion technology to international markets in EuropeAustralia and Mexico, in addition to Canada.

The agreement also allows for Valens to produce and sell SōRSE’s portfolio of branded products in the agreed upon territories. This includes the top 2 infused beverages in Washington State — Happy Apple, a cannabis-infused apple cider, and Major, a cannabis-infused fruit drink.

The initial five-year agreement will increase the addressable market by almost 20 times, from 37 million people in the current Canadian agreement to 700 million people in the new international agreement. SōRSE Technology currently works with over 30 brand clients in the United States, including leading CBD beverage makers Mad Tasty and Vybes. SōRSE Technology provides product developers with a CBD solution that is shelf stable, homogeneous, and better tasting with the highest safety and quality standards.

“We are proud to expand our partnership with Valens and leverage their near-term access to various global markets,” said Howard Lee, CEO of SōRSE. “Over the last year, our team of more than 40 plus professionals has continued to actively focus on creating and developing innovative, desirable products and formats of consumption for cannabis consumers. As emulsion technology becomes more popular through new delivery methods such as ingestion, transdermal, topical and more, it is imperative that quality and safety in consumption leads all innovation in this sector. This is a shared value and mandate that our teams at SōRSE and Valens both prioritize. We look forward to continuing this working relationship with Valens and introducing our award-winning emulsion technology to global markets.”

“We have seen incredible interest from our current and potential clients regarding the SōRSE emulsion technology and we are thrilled to finalize the expanded license agreement with SōRSE,” said Tyler Robson, CEO of Valens. “We expect the expanded exclusive territory will provide our clients with improved visibility and greater opportunity as they look to build global businesses around cannabis-infused products over the long term.”

The SōRSE emulsion technology, which offers an improved flavor profile, consistent dosing and experience, and safe ingredients, changes the landscape for future cannabis infused beverages, food items, and topicals. In the past, ingestibles have been plagued by the stigmas associated with edibles – namely inconsistent dosing and experience, and bad taste.  With the expanded agreement, SōRSE can eliminate the typical concerns around ingestibles around the world, making edibles and topicals a preferred method of consumption for consumers.

The manufacturing and distribution agreement between SōRSE Technology and The Valens Company was closed at $10 million USD, comprised of $6 million USD in cash and $4 million USD to be issued in Valens common shares. The agreement carries an initial 5-year exclusive term with a 2-year renewal of the exclusivity, subject to operational and financial performance. Valens will also transfer royalty payments to SōRSE calculated as a percentage of sales and will be subject to an annual minimum of $2 million over the 5-year term.

About SōRSE Technology
SōRSE Technology is a water-soluble CBD, hemp extract and terpene emulsion technology designed for producers to provide consumers with a better cannabis experience with near-perfect dosing, stability, and safe ingredients. Our patented technology converts oil into SōRSE, our water-soluble emulsion, for seamless integration as an ingredient in a beverage, food item or topical. For more information, visit www.sorsetech.com

About The Valens Company
The Valens Company is a global leader in the end-to-end development and manufacturing of innovative, cannabinoid-based products. The Company is focused on being the partner of choice for leading Canadian and international cannabis brands by providing best-in-class, proprietary services including CO2, ethanol, hydrocarbon, solvent-less and terpene extraction, analytical testing, formulation and white label product development and manufacturing.  Valens is the largest third-party extraction Company in Canada with an annual capacity of 425,000 kg of dried cannabis and hemp biomass at our purpose-built facility in Kelowna, British Columbia which is in the process of becoming European Union (EU) Good Manufacturing Practices (GMP) compliant.  The Valens Company currently offers a wide range of product formats, including tinctures, two-piece caps, soft gels, oral sprays and vape pens as well as beverages, concentrates, topicals, edibles, injectables, natural health products and has a strong pipeline of next generation products in development for future release.  Finally, the Company’s wholly-owned subsidiary Valens Labs is a Health Canada licensed ISO 17025 accredited cannabis testing lab providing sector-leading analytical services and has partnered with Thermo Fisher Scientific to develop a Centre of Excellence in Plant-Based Science.  For more information, please visit http://thevalenscompany.com.  The Company’s investor deck can be found specifically at http://thevalenscompany.com/investors/

SōRSE TECHNOLOGY WRAPS UP SUCCESSFUL BEVNET DEBUT

Person holding a drink bottle in front of DropWater kiosk

SōRSE Technology made their BevNET debut as an exhibitor at the BevNET Cannabis Forum and Gold Sponsor of BevNET Live Winter 2019 that took place December 8-10 at the Loews Hotel in Santa Monica, Calif. Through several attendee activations, events and seminars, SōRSE showcased their water-soluble cannabinoid technology in liquid and agglomerated powder forms for infusing CBD, hemp and terpenes in beverages.

SōRSE Technology provides producers with a stable and scalable solution for incorporating CBD in their product suite(s). Howard Lee, SōRSE Technology CEO, commented that “BevNET Live was the perfect opportunity for us to demonstrate our technology, and showcase how easy it is to add CBD to a beverage and make it taste great without added sugar!”

In partnership with Drop Water, SōRSE hosted a “Build Your Own CBD Beverage” station at Beach Bar at the Loews Hotel in Santa Monica for guests to build their own broad spectrum CBD water using a Drop Station that uses 100% compostable materials for their 14 oz beverage. Attendees were able to choose from three flavors – cucumber, lemon black tea, and lemonade, and add their preferred dosage of SōRSE Broad Spectrum CBD – 15mg, 20mg, or 25mg.

Conference attendees were also treated to 20mg vials of CBD liquid isolate that SōRSE employees handed out for guests to add to in their beverages throughout the show, including their coffee, tea, water or beer.

During the show, SōRSE Technology’s technical project manager, Mike Schmitt, presented key steps on how to identify and select a CBD supplier to over 50 BevNET attendees at a workshop titled “How to Select a CBD Supplier.”

To celebrate their debut, SōRSE hosted an after party at Cassia in Santa Monica for about 80 guests. During the networking social, guests sipped on some products by SōRSE Technology’s clients, such as Mad Tasty, a CBD sparkling water by Ryan Tedder of OneRepublic.

“We’re excited to have reached and educated so many industry folks at BevNET about the massive potential of CBD beverages,” said Lee. “Our team showed the breadth and array of flavor and dosage possibilities to attendees and generated positive buzz around our technology and this emerging category.”

Find out how SōRSE can be the right solution for your product development needs here.

Drake is going into business with a Canadian cannabis firm

Drake Cannabis

DIANA EBERLEIN GIVES HER INSIGHT ON THE CELEBRITY AND CANNABIS WAVE FEATURED ON CNN

CNN ran an article on Drake entering the cannabis space through a partnership with Canopy Growth. Our VP of Marketing, Diana Eberlein, shared her thoughts on which types of celebrity brands resonate with customers, and which don’t. “People are attracted to brands that are real and authentic…If it feels inauthentic, they will lose that audience very quickly.”

 

Read the entire article on CNN.

High Times Announces Inaugural Female 50 Honorees

high times women

Emily Skrobecki Named in High Times Female 50

Also in November, Manager of Process Engineering, Emily Skrobecki, was honored for her work in the cannabis industry in the inaugural honoree class of the High Times’ Female 50. Each woman featured on the list was nominated and voted on by the public. High Times staffers wrote, “This collection represents fifty women in all areas of the cannabis space, from research to business and from politics to activism, who have made their mark in a truly significant and impactful way.”

 

Check out the list on High Times.

SōRSE TECHNOLOGY DEBUTS AGGLOMERATED CBD POWDER AT SUPPLYSIDE WEST

SōRSE cups with solution.

SEATTLE, WA. – October 22, 2019 – SōRSE Technology made their SupplySide West debut in Las Vegas last week one to be remembered with the unveiling of a game-changing agglomerated CBD powder, available at full commercial scale.

The revolutionary CBD powder allows for rapid hydration for instant beverages, similar to powdered stick pads such as Crystal Light.  The innovation in CBD functional ingredients is ideal for product developers as it has a long shelf life and contains no preservatives, allowing for a cleaner label and easier processing for manufacturers.

Visitors to SōRSE Technology’s SupplySide West booth enjoyed samples of the brand’s broad spectrum CBD-infused grapefruit sparkling water, while staff performed demonstrations of their agglomerated CBD powder rapidly dispersing in water.  

The SōRSE team spoke with hundreds of product developers about the homogeneity, stability, and safety of their water-soluble emulsion technology and how it can be applied as a functional ingredient to any beverage, food item, or topical.  Guests commented on the clean taste, comparing it to more bitter offerings currently available on the market.  

“This is a game-changer and silver bullet for the cannabis functional ingredient space and infused products,” says Michael Flemmens, VP of Science at SōRSE Technology.

“We’re proud to provide our clients with a superior solution for their product development needs and have added our agglomerated powder to our product suite, available for broad spectrum and isolate at full commercial scale.”

“SupplySide West was the perfect opportunity for us to connect directly with producers who can benefit from our technology and hear about the unique challenges they are facing,” says Flemmens.

With the help of SōRSE’s proprietary technology, product developers, brands, and producers can now develop a wide range of CBD-infused products with near-perfect dosing, consistent and rapid onset, and no cannabis taste or smell – all with seamless integration into existing production processes. 

SōRSE Technology offer best-in-class solutions for producers and brands, whether they are looking to jump into the CBD trend with new product offerings or add CBD/hemp to an existing product lineup. 

Find out how SōRSE can be the right solution for your product development needs here

About SōRSE Technology:

SōRSE Technology is a water-soluble CBD, hemp extract, and terpene emulsion technology designed for producers to provide consumers with a better cannabis experience with near-perfect dosing and no cannabis taste or smell. Our patented technology converts oil into SōRSE, our water-soluble emulsion, for seamless integration as an ingredient in a beverage, food item, or topical. 

Company Contact: 

Diana Eberlein

VP of Marketing

Phone: 714-865-3736

Email: diana@sorsetech.com

Media Contact:

MATTIO Communications

Email: sorse@mattio.com 

SōRSE TECHNOLOGY MAKES ITS SUPPLYSIDE WEST DEBUT

Beautiful Las Vegas sunset and city.

SEATTLE, WA. – October 8, 2019 – This October, SōRSE Technology will make its SupplySide West debut, taking place from October 15-19 in Las Vegas, NV. The team at SōRSE Technology has developed an emulsion technology that solves the biggest challenges around infusing beverages, food items, and topicals with CBD, terpenes, and other cannabinoids. With the help of SōRSE’s proprietary technology, product developers, brands, and producers can now develop a wide range of CBD-infused products with near-perfect dosing, consistent and rapid onset, and no cannabis taste/smell – all with seamless integration into existing production processes. 

SupplySide West attendees can stop by Booth #5938 for samplings of broad spectrum-infused sparkling water, cookies, and topicals. SōRSE will also be sampling at the Tasting Bar, located atBooth #5921. Following the expo portion of SupplySide West, SōRSE is proud to partner with the event’s CBD Workshop on the Business of CBD in Food & Beverages as an Underwriter Sponsor and invites attendees to stop by their table on October 19th. 

CBD, hemp extract, and terpenes are a top priority for producers and brands as the market demand for CBD-infused edibles continues to rapidly increase. According to a new estimate from cannabis industry analysts Brightfield Group, the hemp-CBD market alone could hit $22 billion by 2022. Offering the perceived medicinal benefits and appeal of cannabis without intoxicating effects, CBD is finding its way into absolutely everything. 

SōRSE Technology’s emulsion offers a best-in-class solution for producers and brands, whether they are looking to jump into the CBD trend with new product offerings or add CBD/hemp to an existing product lineup. 

“We’ve been an ingredient supplier in the food & beverage space helping producers build better- tasting products for the consumer with near-perfect dosing for two years,” says Michael Flemmens, VP of Science. “Presenting at SupplySide West allows us to build relationships more directly with producers who can benefit from our technology.” For those interested in learning more about the CBD market, product development, and emulsion technology, get in touch with the SōRSE Technology team and book an informational meeting. 

About SōRSE Technology:

SōRSE Technology is a water-soluble CBD, hemp extract, and terpene emulsion technology designed for producers to provide consumers with a better cannabis experience with near-perfect dosing and no cannabis taste or smell. Our patented technology converts oil into SōRSE, our water-soluble emulsion, for seamless integration as an ingredient in a beverage, food item, or topical. 

Company Contact: 

Diana Eberlein

VP of Marketing

Phone: 714-865-3736

Email: diana@sorsetech.com

Media Contact:

MATTIO Communications

Mel Trecha

Email: mel@mattio.com

Mad Tasty Featured on the Today Show

Ryan Tedder on Today Show

Ryan Tedder, frontman of the band, OneRepublic, appeared on the Today Show to talk about his successes, his failures, his creative process. Toward the end of the interview, after being handed a can of Mad Tasty (powered by SōRSE) and asked what it was, he commented, “In all my downtime, I started a beverage company about a year ago with Interscope Records, my label, and some friends…It’s got 20 mg of CBD in each can…zero sugar, all natural. I drink about five a day.”

Watch the entire segment on the Today Show.

Five Questions With Scott Riefler – Chief Science Officer: SōRSE

Scott in forbes

Background on Scott Riefler, Chief Science Officer:

Scott Riefler has over 40 years of cultivating and commercializing scientific and technological resources. He has spent the last 20 years translating his experience and applying it to food system innovation, literally bringing rocket science into the kitchen – and now cannabis. He has been with SoRSE since 2017, where he and his team developed a key water born platform for cannabinoid oils for the edible industry

Check out the entire interview on Forbes.

This secretive Seattle startup just raised $5M to infuse its tech into the CBD and cannabis craze

Sorse team

Howard Lee says he hasn’t smoked a joint in forever. But the longtime Seattle tech veteran is definitely riding high as he leads a secretive startup called SōRSE Technology that is looking to be a major player around the red-hot CBD and cannabis craze.

SōRSE has been active for more than three years and has been “under the cover of darkness” for the last two, working hard on science that allows it to convert CBD and THC oils into a water-soluble product that can be infused more seamlessly into beverages, food and topicals.

Read the whole article on Geekwire.

FORBES: 15 POWERFUL & INNOVATIVE WOMEN IN CANNABIS RIGHT NOW

emily sorse female

We’re thrilled to share that our own Emily Skrobecki was recently included in Forbes’ roundup of powerful women in cannabis!

Emily Skrobecki is Manager of Process Engineering at SōRSE and founder of CannSTEM (Science, Technology, Engineering, & Math), an organization connecting female professionals in the cannabis space. At SōRSE, Emily experiments with the water solubility of cannabis. SōRSE’s technology improves the stability of cannabis, improves the bioavailability of cannabinoids, and allows for more consistent in dosing. This creates a safer and better tasting product for consumers. SōRSE plays a key role in the development of several products from edibles to beverages, like Happy Apple, and even female sexual lubricants. The challenge of the unknown is what drives Skrobecki to search for knowledge and dive deep into this type of science. “There’s a reason this is the fastest growing industry the world has ever witnessed. Not a single plant on Earth has the same synergistic effects as cannabis does, and scientists have barely scratched the surface of its abilities. It’s great to be a part of this maturing industry, especially as a scientific influence.”

Check out the full article here