Moving towards a kaleidescopic entourage effect in cannabis beverages

entourage effect women smoking cannabis in a kitchen

If you came to cannabis from smoking and later tried a cannabis beverage, you probably noticed a real difference in how it hits. The effects of smoking feel layered, almost kaleidoscopic–an “entourage effect” of sensations. And while most THC beverages do provide a high, they feel… monotone. That experience isn’t just your imagination. The truth…

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Four reasons to consider specific gravity weight in your cannabis beverage

For both traditional beverage manufacturers and cannabis brands just getting into drink formulation, there is one aspect of beverage formulation that too often goes unnoticed: its density or specific gravity (SpG). If your brand is getting into cannabis drink production, you must understand how specific gravity drives uniformity of the emulsion, flavor, and sweetness within…

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For cannabis brands, nano is a risky play

Nanotechnology

Why so many cannabis brands are interested in nano The cannabis-infused beverage category is one of the industry’s fastest-growing segments, projected to expand at a 22% CAGR over the next five years. But with opportunity comes challenges. Even with the issues of low bioavailability and varying onset time largely being solved by leading microemulsions providers…

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