SōRSE on Bon Appétit: How To Find a CBD Product That Works

SōRSE on Bon Appétit: How To Find a CBD Product That Works

Imagine this scenario—you’re scanning the beverage aisle at your local grocery store. Between the cold brew coffee and sparkling waters, a new drink catches your eye with “CBD” emblazoned on the front. You remember hearing a lot about it and the purported health benefits. You’re curious, but you don’t really know where to start when it comes to understanding why or how you should be using CBD.

If you need some guidance, take a look at our feature in Bon Appétit on “How to Find a CBD Product That Works.”

SōRSE on Bon Appétit: How To Find a CBD Product That Works

 

SōRSE Partners with & Acquires Part of Cancer Research Group Pascal

Biotech Sorse and Pascal

VANCOUVER, British Columbia, & SEATTLE, Wash.– Pascal Biosciences Inc. (TSX.V:PAS) (“Pascal”) has entered into a Term Sheet with SōRSE Technology (“SōRSE”) to develop Pascal’s cannabinoid programs. Investing in and financially supporting Pascal Biosciences’ research marks the first step for SōRSE Technology moving into medical research applications. This partnership leverages SōRSE’s industry-leading formulation technology with Pascal’s cannabinoid programs for clinical trials, led by Patrick Gray and his team of world-class medical researchers.

SōRSE Technology sells and licenses a proprietary water-soluble cannabinoid emulsion technology (patent-pending) that enables increased bioavailability, accurate dosing, and over 12 months shelf stability. SōRSE Technology is science and data-driven, with 53 employees, 30 of whom specialize in R&D and Quality Assurance. SōRSE currently has multiple partnerships which provide a profitable revenue stream.

SōRSE technology will enable other cannabinoid researchers to build a network of doctors and scientists that can lead the world in offering cannabinoid health solutions. Pascal is the first company to identify a mechanism for cannabinoids to directly benefit cancer immunotherapy and is also developing a cannabinoid-derived drug targeting glioblastoma.

Pascal Biosciences is actively evaluating cannabinoid application research studies for potential participation. As a reputable cannabinoid industry leader, SōRSE Technology will partake in Pascal approved studies for the advancement of the industry and pharmaceutical applications.

“The potential of Pascal’s cannabinoid programs for clinical applications in combination with SōRSE’s proprietary emulsification methods offers a promising path for future medical applications of cannabinoid products,” said Dr. Patrick Gray, CEO of Pascal Biosciences. “This agreement comes on the heels of recent, successful collaborative efforts with SōRSE that allowed us to examine SōRSE formulations in several Pascal ongoing studies. The combination of SōRSE’s industry-leading technology with Pascal’s long-term biotech potential make this a meaningful transaction for our shareholders.”

“At SōRSE, we’re driven by our mission to help people better their lives through superior cannabinoid ingredients and delivery methods,” said SōRSE CEO Howard Lee. “We are excited to continue to support pharmaceutical studies of cannabinoids with the world-class researchers of Pascal Biosciences.”

About Pascal Biosciences Inc.

Pascal is a biotechnology company focused on advancing innovative approaches for the treatment of cancer including cannabinoid-based therapeutics and targeted therapies. The Company’s portfolio comprises a small molecule therapeutic, PAS-403, that is advancing into clinical trials for the treatment of glioblastoma; and PAS-393, an immuno-stimulatory cannabinoid to be used in combination with checkpoint inhibitor therapy. In addition, Pascal is developing a B-cell targeted antibody for acute lymphoblastic leukemia. Pascal will continue to work on this program, focusing on monoclonal antibodies for Acute Lymphoblastic Leukemia.

For more information, visit www.pascalbiosciences.com.

About SōRSE Technology

SōRSE Technology is a water-soluble emulsion technology designed for product developers to provide consumers with a better cannabis experience with greater bioavailability, near-perfect dosing, shelf-stability, and safe ingredients. Their patent-pending technology converts oil into SōRSE, a proprietary water-soluble emulsion, for seamless integration as an ingredient in food items, beverages, topicals, and medical applications.

SōRSE Technology currently powers more than 30 market-leading products in the cannabis, hemp and CBD industry. SōRSE‘s expertise allows for 360 degree solutions for product developers with minimal disruption to existing production procedures and methods. From sourcing ingredients to product formulation, the SōRSE team provides its partners unprecedented product safety and quality while optimizing compound bioavailability. Partnership opportunities include licensing, white labeling, product development, and cannabinoid research studies. SōRSE Technology is currently available in North America, South America, Europe, and Australia.

 

Contacts

Investor Contact:

invest@pascalbiosciences.com

Media Contacts:

Julie Rathbun for Pascal Biosciences

info@pascalbiosciences.com

Tel: 206-769-9219

Richard Laermer for SōRSE Technology
SorseTech@RLMpr.com

Tel: 212-741-5106 X 216

Valentine’s Day Recipe: Red Velvet Hot Chocolate

Red Velvet Hot Chocolate

 

Red Velvet Hot Chocolate Valentine’s Day is just around the corner – and nothing says “I love you!” more than a healthy dose of chocolate. Chef Stacy Primack took the Valentine’s game to the next level with this jazzed-up version of Hot Chocolate, fashioned in the style of Red Velvet cake. Once you’ve made a batch of this perfect winter beverage, don’t forget to top this perfect February beverage with CBD-infused XO Marshmallows #PoweredBySōRSE.

 

YIELD: 2 servings 

15 mg CBD per serving 

 

INGREDIENTS  

  • 1 1/2 c. milk* 
  • 1/2 c. cream* 
  • 1 gram SōRSE liquid (isolate or broad spectrum) 
  • vanilla bean, split down the middle and scraped 
  • 1/8 tsp. salt 
  • 3/4 c. honey 
  • 4 oz. 72% cacao semisweet chocolate chips  
  • T. red food coloring 
  • 1 1/2 tsp. cocoa powder 
  • 1 T. vanilla pudding mix 

 

DIRECTIONS 

Heat the milk, cream, SōRSEvanilla bean seeds, salt and honey to a scald. Whisk together. Add chocolate, food coloring, cocoa, and pudding mix. Whisk until frothy. Split the hot chocolate evenly between mugs. Serve with whipped cream, marshmallows, or as desired.  

*If you are lactose intolerant or are allergic to dairy products, you can substitute coconut milk for the milk and cream.  

SōRSE Employee Spotlight: Mike Schmitt

Mike headshot

Mike employee spotlightMeet our Technical Project Manager, Mike Schmitt.  His academic background in Business, Food Science, and Microbiology and sixteen years of experience in the food and beverage industry lends itself well to working on the Operations team at SōRSE. Mike is the kind of person who will take on any challenge put before him, and he loves being a problem solver and mentor to his colleagues. Mike sees himself as a Jack of all trades who finds all of the work he is doing fascinating and fun, which makes him a valuable member of the team.

 

How did you end up at SōRSE? How did you find out about the company?

Prior to SōRSE, I worked at Doehler North America as a Technical Project Manager, and prior to that, I was a Food Scientist at Darigold for nearly ten years. After leaving Doehler and not working for a while, I got to the point where I just threw my hands up in the air and started calling people I had known from my past jobs, and Scott Riefler (CSO) was one of them. Scott and I had a wonderful supplier/customer relationship at Darigold; he really impressed me with his ability to be straightforward and honest, and he was someone I really trusted.  

Scott asked if I was open to working with CBD, which I was. He said there might be a position at a company he was involved with, and it was SōRSE. The process from the first conversation to job offer was a whirlwind – it happened in 12 days! I came into the job knowing I would be doing a wide array of things – and it has been fun seeing how I can be of help with my food, tech, and business background. Officially, I’m a Technical Project Manager here, but “Startup Technical Generalist Manager” is a title that I created for myself. 

 

 

What have been some of the significant moments in your time here? 

Definitely coming to the understanding that we are so new in a young industry, that we have the ability to work with and guide lawmakers who are trying to regulate this industry, and that we can set ourselves apart through best practices. Having a food and beverage mentality and mindset is already built into what we do and what makes our product stand out. We have opportunities to improve, but we are definitely leaps and bounds ahead of our competitors. One of our competitors has even asked if we could convert some of their extract for them because they liked our liquid emulsion so much; it is so clean compared to their product. Our competitors are trying to follow us and are definitely not at the same level as we are.  

 

 

In your time at SōRSE, what are you most proud of, and what do you love most about your job? 

I’m proud of being trusted to get things done. In the past I’ve been entrusted to do a lot of different things, but to be trusted right off the bat feels fantastic. I am also encouraged to try something new all the time. At SōRSE you can really do anything you want. After working for companies with so much structure, I didn’t realize that I would flourish in a startup environment, but it turns out I like to build structure around the chaos. It’s also been fun to have been able to mentor and help others in ways that I hadn’t imagined. 

 

What I love most about my work is the daily challenge. Because there is something new every day, I know that am not going to be bored. We have new markets we are going into, new suppliers we are working with – it’s great to be a part of this world. Today’s challenge is  ensuring that our B2C products have risk assessments done, because B2B assessment is a lot different than B2C. This is connected to our overall goal and long-term strategy to be ready for when the FDA makes a ruling on how CBD can interact with food. We have to be FDA-ready to make the big sale. Consumers are demanding that they get access to products with CBD in them, and it’s just a matter of time before the FDA makes a ruling on how it can officially be put into foods and beverages. 

 

 

Where do you see yourself in this role moving forward?

I envision myself talking on a variety of roles, as needed, to help the company grow. I ask that any company I work for challenges me, lets me do a  little bit of travel, and gives me the opportunity to teach and learn. That has happened to my heart’s content here at SōRSE. In Week 8 of working here, I was able to travel to London to teach others about CBD in products and how it will affect development in the UK and EU. I’m also sharing as much as I’m learning with team; I see how important it is to understand state and federal regulations. We have 11 states with recreational laws, 33 that have medical. Each set of laws is different – and you have to know those differences. SōRSE needs to have a background in the similarities and differences of regulations in the industry to help make sure we can grow as the industry does, and I’m trying to help SōRSE understand this. 

 

Can you share a fun fact that not a lot of people know about you?

 Whenever I travel to a new country, I always have to stop by a McDonald’s to try a localized product or get a cheeseburger and fries. I really appreciate the effort that goes into making a cheeseburger in India taste like one in Seattle. I’ve met the team tasked with this effort at McDonald’s headquarters, and I love to nerd out with fellow food scientists doing their job on a global scale.

 

Drake is going into business with a Canadian cannabis firm

Drake Cannabis

DIANA EBERLEIN GIVES HER INSIGHT ON THE CELEBRITY AND CANNABIS WAVE FEATURED ON CNN

CNN ran an article on Drake entering the cannabis space through a partnership with Canopy Growth. Our VP of Marketing, Diana Eberlein, shared her thoughts on which types of celebrity brands resonate with customers, and which don’t. “People are attracted to brands that are real and authentic…If it feels inauthentic, they will lose that audience very quickly.”

 

Read the entire article on CNN.

High Times Announces Inaugural Female 50 Honorees

high times women

Emily Skrobecki Named in High Times Female 50

Also in November, Manager of Process Engineering, Emily Skrobecki, was honored for her work in the cannabis industry in the inaugural honoree class of the High Times’ Female 50. Each woman featured on the list was nominated and voted on by the public. High Times staffers wrote, “This collection represents fifty women in all areas of the cannabis space, from research to business and from politics to activism, who have made their mark in a truly significant and impactful way.”

 

Check out the list on High Times.

Mad Tasty Featured on the Today Show

Ryan Tedder on Today Show

Ryan Tedder, frontman of the band, OneRepublic, appeared on the Today Show to talk about his successes, his failures, his creative process. Toward the end of the interview, after being handed a can of Mad Tasty (powered by SōRSE) and asked what it was, he commented, “In all my downtime, I started a beverage company about a year ago with Interscope Records, my label, and some friends…It’s got 20 mg of CBD in each can…zero sugar, all natural. I drink about five a day.”

Watch the entire segment on the Today Show.